On February 26, the North Florida Hotel & Lodging Association (NFHLA) awarded East Coast Transportation’s Howard Reichbach with the prestigious President’s Award.

The President’s Award is granted to the nominee with a superior story and history of excellent customer service. Of all 158 nominations received, the 2013 President’s Award was awarded to Howard Reichbach from East Coast Transportation.

“He looks the part of a professional chauffeur, always neat and meticulously attired, with a friendly demeanor and understanding of business etiquette. These qualities are hard to teach or instill and obviously play a very important part in the overall customer experience we strive to deliver. He is the most requested chauffeurs from a long list of regular customers. He is considered as one of our upper echelon chauffeurs to be specially assigned to special clients such as VIPs, Meeting Planners and those on Site Visits,” said Mike Sobel and Greg Franks, managing partners at East Coast Transportation who nominated Howard.

Examples of his outstanding customer service include: an elderly couple who are customers, live in a senior retirement community, where on Thanksgiving Day he delivered a complete dinner to them. Another customer who was recovering from knee surgery mentioned to him that her windshield wipers needs to be replaced, the next day this winner purchased new wiper blades and personally went to her residence and installed them.

The North Florida Hotel & Lodging Association announced the Recognition of Service Excellence (ROSE) Award winners at the 5th annual event, held at the Renaissance World Golf Village Resort.